The 2018 Made by Google packaging design was created to be distinct system linking the family of products together. A minimal execution that highlights the product design and promotes brand recognition. Through an updated consistent photography style the products are highlighted by a bright light with cast shadows. Hero packaging is signified with a band reflecting a tint of the product color.
Art Directors: Amy Yip & Curtis Flanagan Designers: Amy Yip, Curtis Flanagan, Parteek Saran, Roman Ley Photographed By: Steve Simar, Donald Scott